Thursday, May 24, 2007

A Clear Eye for Branding Translates Well

Tom Asacker's book, A Clear Eye for Branding, is now available in Korean and in an English edition in India. If you enjoyed his book, you will find more of his wisdom and insight at his website www.acleareye.com. If you have never seen him present, you are in for a treat. Just go to his website and click on videos of some of his presentations. Tom is one of the best thinkers around when it comes to consumer behavior and marketing strategy. Paramount Market Publishing will have a new book from him in 2008.

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